Director of Customer Insights
A passionate marketing professional, Ashley began his career in Financial Services but switched to consumer marketing over 20 years ago. His mission is to ‘help companies of all sizes be more customer centric in their marketing, product innovations, brand story or experiences provided.
Ashley’s core competencies are grounded in market research, customer insight development and innovation support, though he also specialises in running strategic workshops such as insight writing, ideation, design thinking and concept creation. He is a researcher with business and strategic marketing acumen, having worked within and for marketing departments for some of the world’s biggest brands, including Philips, Heineken, Ferrero, Danone and L’Oreal.
Born and raised in Australia, Ashley has also spent a significant portion of his career living and working in the UK, Netherlands and Belgium.