With a broad and practiced skill-set across marketing, business development and sales, Nicola has experienced firsthand how the disruption and challenges of technological innovations, rapid change and market pressures can be answered through marketing.

With a career spanning automotive and FMCG—including iconic brands such as Rolls-Royce Motor Cars, Lotus Cars and Adnams Brewery—Nicola guides and supports SMBs to build strategic marketing capability within the context of their own business.

Through the 9 Boxes™ framework, Nicola works meticulously to ensure the tools and techniques for effective planning are in place to enable businesses to set strategic direction and to achieve profitable growth in a measured and controlled environment.