The 9Boxes difference
All businesses need to market themselves, including yours.
But marketing means different things to different people.
Tactical marketing involves the outputs like ads, brochures and websites. And they’re important, but what guides their development? How do you know if they’ll be effective and deliver the revenue results your business needs?
Strategic marketing is connected to your business plan. It guides the way and it’s the real way businesses grow and thrive.
Growing? Selling? Your business needs strategic marketing, regardless of where it is in the business life cycle.
Use 9Boxes’ strategic marketing framework properly and you’ll not only grow, but grow sustainably.
9Boxes covers the nine strategic areas of marketing. Each of these needs to be aligned, for your marketing to deliver the maximum benefit to your business.
It’s designed for management teams and business leaders to simplify and give structure to the marketing planning. It begins with our online Benchmark survey.
There are 45 questions any business needs to ask of their marketing strategy regardless of size. The Benchmark helps you answer these questions, allowing your business to have an aligned conversation about marketing, and build a plan to help your business grow.
It’s a tried and tested framework that has helped many businesses build sustainable marketing strategies.
You can access the framework anywhere, via our online learning program, via our online marketing mentor, or in some cases face-to-face in your business.
Marketing success means business success and it begins and ends with you.
Marketing isn’t a division of your business and it’s not collateral – it’s strategy and that what 9Boxes does and delivers best.